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Chill

stack.coffee

Merch & fuel for the STACK.CEO ecosystem. Products that embody the vibe-driven philosophy.

Started: 4/10/2025
Active
stack.coffee

Overview

stack.coffee serves as both the merchandise arm and physical manifestation of the STACK.CEO ecosystem. It offers tangible products that embody the vibe-driven philosophy at the core of Maxwell's work. The product line includes apparel, accessories, and actual coffee products, all designed with the same attention to emotional resonance that characterizes the broader STACK.CEO approach. Each item is created to evoke specific feelings and reinforce the connection to the digital community. Beyond just merchandise, stack.coffee represents the "fuel" that powers the creative process - both literally through caffeine and figuratively through community support and brand reinforcement. It transforms abstract digital concepts into physical objects that can be experienced in everyday life.

Timeline

April 2025

Concept Development

Initial concept for physical products to complement digital offerings

June 2025

Product Design

Designed first collection of merchandise and coffee products

August 2025

Supply Chain Setup

Established production and fulfillment partnerships

October 2025

Soft Launch

Released limited edition products to test market response

December 2025

Full Launch

Official launch of the complete stack.coffee product line

Project Details

Vibe
Chill
Tools Used
Product Design
E-commerce
Supply Chain Management
Brand Extension
Status
Active
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